Want hygiene on autopilot. · ⏱ 5 min, one-time
Build a standing 'Never send to fakes' suppression segment
Instead of filtering each campaign manually, build one suppression segment once and reuse it on every send. Newly-validated profiles drop into it automatically.
The statuses used below are explained in What each Securify status means.
Klaviyo lets every campaign and flow declare both an audience and an exclusion. A standing "Do Not Send" segment backed by Securify's properties is the cleanest way to make hygiene automatic — you set it up once, and every future validation adds new undeliverables to the exclusion pool the moment the properties land.
Create the segment in Klaviyo
Left sidebar → Audience → Lists & segments → click Create segment (top-right). In the Segment builder, pick Properties about someone →securify_statusis one ofundeliverable, risky, disposable. Name it "Unsafe — auto-suppressed". The three values cover every address that bounces or is never read. Leaveunverifiableandcatch_allout — nobody can check those, which is not a reason to stop mailing them.Attach it as an exclusion to every campaign + flow
Campaigns → exclude the segment in the audience editor. Flows → Filter → exclude the segment. Set it once, forget about it.Run Securify on any list you care about
With Check and tag, every new "unsafe" verdict flows into the segment automatically via Klaviyo's real-time segment engine — no manual re-export, no CSV re-upload. A Check only run adds nobody until you tag it.
Ready?
Open your dashboard and check the list you had in mind.